If you want your website to rank better and operate properly without any restriction or if you are working as an SEO Service but have no resources to pay for paid SEO tools, then lucky you for having access to many free SEO tools online.

Although free SEO tools do not have all the features that a paid tool can provide, it is already enough to allow you to implement changes and improvements on your ranking.

Since 2020 is already coming in just a few more days, here’s our early tip on which free SEO tool you may want to consider next year.

Google AdWords Keyword Planner  

Identifying the best keywords to target is vital when creating your web copy. Google’s free keyword tool couldn’t be easier to manage. Just plug your website URL into the box, begin examining the suggested keywords and off you go.

With Keyword Planner, you can discover new keyword ideas for your Search Network campaigns that are related to your product, service, and targeted customers.

Google Optimize

SEO isn’t just about rankings and without the proper balance of content that engages with your website visitors and drives conversions, you’re earnest optimization efforts could be wasted.

Google’s free service allows you to test two different pages and experiment on which elements work and which do not.

SEOQuake

SEMRush’s SEOQuake is one of the most accessible toolbar extensions used by many people. It equips you to view various search engine parameters on the fly, save and compare them with the results collected for other projects.

You can then gauge details about the number of visitors and their origin, site’s traffic history trended on a graph and much more. The toolbar includes keys for a site’s Google index update, SEMRush ranking, backlinks, Facebook likes, Alexa ranks, Bing index, web archive age and a link to the Whois page.

Live Keyword Analysis

Live Keyword Analysis is very easy to use: just type in your keywords and then paste in your text and your keyword density analysis will be ready for you in an instant.

Just don’t forget to proof and edit your text for the best readability. Live Keyword Analysis is really a must for website copywriters and is free.

Google Search Console

Google Search Console ( ‘GSC’ ) allows webmasters to monitor and manage their websites within an official portal, which is chock-full of valuable statistics. To have access to tools and data given directly by the search engines can make website optimization way easier.