You already know how Chatbots can help boost your lead generation, conversion, and your overall marketing strategy, right?
But do you know that the messages inside your bots play a significant role as to how effective your bots can become?
That is why, you must know how to craft the perfect messages inside your bots, so you can achieve your goals and that is getting more conversion.
To help you get started, here are 5 tips that you can follow to help you write better chatbot messages;
Keep it short
Your bot messages should be short and conversational. Remember to section your message and lay it out as if your customer is chatting to a real person.
Format properly
Avoid firing your customers with multiple messages immediately or send all information in one lump of a message. If you need to send a longer message, make sure that you format it properly. Apply enough spacing and bullet points to make it more readable.
Make it fun and friendly
Chatbot messages are not like more formal email messages. Your chatbot messages should have a more friendly approach. To do that, add playful emojis, GIFs, or images to your message. However, remember to not use them excessively.
Add unsubscribe option
Make sure you give people the option to unsubscribe from your bot anytime they like. You want to keep good quality leads that are interested in your brand or business. You also want to avoid people ranting on your wall for receiving unwanted messages from you.
Collect data
When someone opted for your chatbot via Facebook, you will only get details about their Facebook account and not their emails. So it’s always a great idea to ask for their details especially emails because you want to be able to use these data for your future marketing efforts.
Set up your chatbot today and start increasing your leads and your conversion for your business.
