5 Marketing Campaign Ideas During Holidays For eCommerce

5 Marketing Campaign Ideas During Holidays For eCommerce

The holiday season is the busiest shopping period of the year and this year, online shopping is likely to be busier because of COVID-19. There's a lot of opportunities for businesses to get more sales and acquire new customers during the holiday season. Thus, it is something businesses should always look forward to. To make sure you get the...

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3 Most Common Customer Segmentation Types Marketers Use

3 Most Common Customer Segmentation Types Marketers Use

Marketing is not a one-size-fits-all approach. Every customer has different needs and wants as well as have different backgrounds and histories. Therefore, they have to have a personalized marketing approach to make sure you target them. Personalization in marketing is one of the most effective ways you can accurately attract your target...

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3 Guidelines Every Digital Marketer Should Know

3 Guidelines Every Digital Marketer Should Know

To thrive in the digital marketing world, one must continually evolve, acquire new strategies, learn new approaches, systems, and tools, and devote hours to planning. The strategy you once knew that was effective recently will not be effective forever and does not fit to all marketing approach. That is why you have to stay up to date on...

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6 Email Productivity Tips For Small Business Owners

6 Email Productivity Tips For Small Business Owners

With hundreds of emails adding up to your inbox every day, it's getting harder and harder to manage your emails and get upfront to important emails especially if you are a small business owner who is expecting important emails every day. Email is such a powerful tool for businesses hence it has to be managed efficiently. Here are 6 Read more

5 Ways To Get Your Marketing and Sales Working Together

5 Ways To Get Your Marketing and Sales Working Together

Whether you are a small business owner or just starting, you know that sales are what will keep your business going. Even with little knowledge of running a business, as long as you continue to close some sales, then you know you can keep your business. However, if you are looking at growing and expanding your business, then you have to realize...

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5 Common Marketing Objectives Every Small Business Should Know

5 Common Marketing Objectives Every Small Business Should Know

Every business has goals and what gives clarity to that goals are objectives. Objectives are specific and actionable targets intended to provide not just overall direction, but precise and specific steps to attaining business goals and hen it comes to marketing objectives are equally as important. Without clear and defined objectives,...

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